
Private Strength & Conditioning Coaching and Programming Service in Topeka Kansas since 2022
STOP GUESSING.
START TRAINING WITH INTENT.
Whether your goal is to get stronger, perform better, or simply become a better human, you need more than a random workout trend online.
YOU NEED A PLAN BUILT TO YOUR NEEDS.
YOU BRING THE EFFORT. I MAKE SURE THAT EFFORT COUNTS.
ABOUT
At Coates Strength, your training isn't pulled from a copy/paste program online, developed by AI, or built around the latest fitness fad. Your program starts with where you are now and is structured to guide you toward where you want to go.
Your goals aren't random. Why should your training be?No matter your goal, your training should be built around it.
That's where I come in.
I build individualized strength and conditioning programs that give you a clear path towards your goal, with purposeful progression, real performance goals, and training designed to keep you healthy enough to continue making progress.NO FAT LOSS GIMMICKS. NO FITNESS FADS. NO ONE SIZE FITS ALL PROGRAM
Just intelligent training built around your goals, your starting point, and your long term performance.
TRAIN WITH INTENT.

Matt Coates, CSCSI’m a strength coach with 10 years of hands-on barbell experience — competing in powerlifting and Olympic weightlifting and training athletes across sports. I hold the CSCS through the NSCA and work as a PTA, so my programming combines sport-performance methods with clinical, rehab-informed load management. I coach primarily online while meeting locally for hands-on technique checks from my home gym in Topeka or yours.What I offer-Individualized, periodized strength programs for sport performance, general strength, body-composition goals, or competition prep.
-Free-weight technique coaching (barbell, dumbbell, kettlebell) via video review or in-person checks.
-Rehab-informed progressions that manage load, work around injuries, and improve movement quality.
-Instruction in foundational lifts used in powerlifting, Olympic weightlifting, and strongman.How I work-I prefer barbells, kettlebells, dumbbells, bands, and bodyweight work; machines are used only when they suit your facility or goal.
-Most clients follow remote, weekly or monthly programs with progress tracking and video technique feedback; I schedule in-person sessions for hands-on instruction when needed.
-Every session has a clear purpose: measurable progress and planned progression.What to expect-Practical, evidence-informed programming tailored to your sport and movement limitations.
-Clear metrics and regular checkpoints so progress is objective and steady.
-A coaching approach that balances performance gains with long-term durability.If you’re interested in getting started, click the Programs button on my Carrd site to learn about pricing and how to begin.

HOW IT WORKS
-Complete New Client Onboarding:
All new clients begin with a required assessment and consultation.-Follow Program:
Follow your customized program with structured progressions and support, and instructional videos for each exercise.-Renew When Ready:
Programs are manually renewed each 4-week cycle.
NEW CLIENT ONBOARDING
New Client Onboarding — $150 (One-Time Fee)Required for all new clients.1-hour assessment (preferably in person; video/phone available if needed)On Boarding Fee Includes:
-Movement screening
-Goal discussion
-Coaching and education during in-person assessment
-Your first customized 4-week training program
-Mobility routine based on assessment
-Specific warm-up routine based on assessment
-Program delivered within 1 week
-Communication via text and email about your program.Onboarding is required before beginning any new training program so that I can program you the best I can to make getting started more than worth your time.
ONCE ONBOARDING IS PAID FOR & COMPLETED PRICING BECOMES $100/MONTH
MONTHLY PROGRAMMING
All programs run in 4-week cycles.Every program includes:-Customized strength training plan
-Mobility routine based on your assessment
-Specific warm-up routine based on your assessment
-Planned 4-week progressions
-Communication via text and email for program-related questions
EXAMPLE PROGRAM

PROGRAMS ARE DELIVERED VIA GOOGLE DOCS*
*A GOOGLE DOCS APP WILL BE NEEDED TO ACCESS THE PROGRAM EASILY
DISCOUNTS & DEALS
Discounts for:
Military, Fire, Police, SVH Employees, & Students
Referral Program
Earn a discount off your next 4 week training cycle for each successful referral.Details:-Referral must complete onboarding with me for discount to be applied.
-Referred person must complete successful onboarding with me for discount to apply.
-Limit of 3 referral discounts per calendar yearFamily Training Incentive (Household Only)
Train together and build momentum as a household.-Each client receives $10 off their monthly program when household trainingMonthly Training Savings-Each client receives $25 off their monthly program
-Both clients must remain active for discount to apply
IN PERSON
In-Person Training Sessions-$100 per hour — coach travels to client’s home or gym
-$30 per hour — client trains at coach’s location
Free session Tuesdays at coach's home for monthly paying clients.
MUST TEXT/CALL FIRST TO CONFIRM AVAILABILITY FOR UPCOMING TUESDAY
PROGRAM POLICIES
-All programs run in 4-week cycles
-Programs are manually renewed
-Payment is due before each new cycle begins
-Client notifies coach when ready to begin next cycle
-No refunds or credits for completed weeks
-Communication via text/email (not real-time coaching)
-Private Exercise Video Demonstrations for every single assinged exercise by coach.
-You will always have access to the program once you have paid for that 4 week cycle program.
-Client can choose to not have another 4 week cycle programmed if they are not ready for changes to their past program.
COMING SOON
"I went to Matt to try and help me lose weight, wanting something light to help me lose a few pounds. He set me up with a program and helps keep me accountable and in 6 months I've lost 20 pounds." - Alex N.
"Working with Matt (almost three years so far) has been extremely beneficial and enjoyable. I began with two needs: improving fitness and mitigating arthritis in the lower back. Because of Matt's background in both physical therapy and strength training, he has been tremendously helpful to me on both fronts. With the strength training, I have gone beyond what I would have thought possible. The pain in my lower back has gone from chronic to rare. Matt has been able to make a few critical suggestions that, by themselves, were well worth the price. In my opinion, that's where the extensive first-hand experience comes in. Matt is a very nice guy. He's passionate about what he does and very easy to work with. He communicates well and is firm and honest, without being judgmental or overbearing. I feel very fortunate to have been put in contact with him." - Alan S.
Contact & Socials
I look forward to working with you!
EMAIL & SOCIALS COMING SOON